In one of the boldest promotions the Australian beauty industry has seen, vegan and cruelty-free brand Be Coyote is giving away $100,000 in free store credit, but shoppers only have 7 days to claim their share.
Key Facts:
Australian beauty brand Be Coyote offering $100,000 in store credits over 7-day promotion
Customers can claim $30 store credit between 25-31 August
One per person, until runs out
Signature Loose Mineral Foundation reduced from $59 to $29 during promotion
Brand is vegan and cruelty-free
Offer ends 31st August or when credits are exhausted
Aussie Beauty Brand Giving Away $100,000 in Makeup Credits. Best-Selling Foundation Now Just $29
In one of the boldest promotions the Australian beauty industry has seen, vegan and cruelty-free brand Be Coyote is giving away $100,000 in free store credit, but shoppers only have 7 days to claim their share.
From 9am AEST Monday 25th August to Sunday 31st August, customers can grab a $30 store credit when they shop at Be Coyote. That means Be Coyote’s cult-favourite Loose Mineral Foundation – normally $59 and worn by over 30,000 women – will drop to just $29 this week only.
“We didn’t want to run just another discount,” says Ellana Byers, Founder of Be Coyote. “We wanted to do something outrageous so we are giving away $100,000 in makeup credits in one week.”
The $100,000 giveaway runs until Sunday 31st August, or until all credits are claimed, whichever comes first.
Be Coyote is an Australian-owned and operated, vegan, and cruelty-free beauty brand founded in 2011 by Ellana Byers after her personal 10-year struggle with adult acne. Frustrated by the lack of products that were gentle on skin but still delivered flawless coverage, Ellana set out to create a beauty brand that women could truly trust.
At the heart of the brand is the cult-favourite Loose Mineral Foundation, a lightweight yet high-performance formula that has been worn and loved by more than 30,000 women. Over the past 14 years, Be Coyote has built a loyal customer baseand one of the strongest repeat-purchase rates in Australia’s indie beauty space.
Today, Be Coyote continues to innovate while staying true to its founding values: creating products that are kind to skin and animals, empowering women to feel confident and comfortable in their own skin.
In one of the boldest promotions the Australian beauty industry has seen, vegan and cruelty-free brand Be Coyote is giving away $100,000 in free store credit, but shoppers only have 7 days to claim their share.