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Boutique Perth agency records 47 sales in a month to take three No. 1 rankings

Jones Realty & Projects

Key Facts:

• West Leederville agency Jones Realty & Projects topped three categories in REIWA's August 2026 results, winning Top Office Residential Project Marketing, Top Boutique Office by Value Sold, and Top Salesperson Residential Project Marketing.
• Director and Licensee Nicole Jones claimed the individual top salesperson honour, having recorded 47 listings sold with a combined value of $34.26 million during August.
• Nicole emphasised that completing a sale is only the beginning in off-the-plan property, stressing the importance of maintaining buyer relationships throughout the potentially years-long period between purchase and settlement.
• Co-director Steve Jones attributed the result to the strength of the wider team and its systems, noting that consistent performance across the full sales process — from first enquiry through to settlement — drove the achievement.
• REIWA's monthly awards recognise Western Australia's top performing residential sales representatives and offices, with Jones Realty & Projects specialising in off-the-plan sales, project marketing, and development advisory across Perth.

West Leederville based Jones Realty & Projects took the top position across three categories in REIWA’s August 2026 results, including both the No. 1 office and salesperson rankings for Residential Project Marketing.

Jones Realty & Projects was named Top Office Residential Project Marketing and Top Boutique Office by Value Sold, while Director and Licensee Nicole Jones was named Top Salesperson Residential Project Marketing.

In the individual Residential Project Marketing category, Nicole recorded 47 listings sold with a combined value of $34.26 million during August.

But Nicole said the numbers only told part of the story.

“Last month, forty seven buyers made the decision to purchase through Jones Realty & Projects. But 47 contracts are not what I’m thinking about. I’m thinking about the 47 people who have trusted us with what happens next,” Nicole said.

“In off the plan property, the work does not finish when the sales agreement is signed. That is when it begins.”

With years potentially separating an off the plan purchase from settlement, Nicole said staying connected with buyers throughout that time was just as important as the initial sale.

“That space in between is where trust is built and, ultimately, where a contract becomes a settlement,” Nicole said.

“So yes, No. 1 means something, but right now, I’m thinking about 47 people I want standing at settlement just as excited about their decision as they were the day they made it.”

Steve Jones, Director of Jones Realty & Projects, said the August result reflected the strength of the team and the systems behind the sales.

“Forty seven sales in one month is a significant result, but it does not happen because of one person or one good month,” Steve said.

“It comes from having the right projects, the right strategy and a team that stays focused on the detail from the first enquiry through to settlement.”

“To have both the agency and Nicole recognised at No. 1 in the same month is something we are incredibly proud of, because it reflects the work happening across the whole business.”

REIWA’s monthly awards recognise Western Australia’s top performing residential sales representatives and offices across a range of residential sales categories.

Jones Realty & Projects specialises in off the plan sales, project marketing and development advisory, working with developers across Perth.

About us:

Jones Realty & Projects is a Perth-based development consultancy specialising in off-the-plan residential sales, project marketing and strategic development advisory. The business works with developers from project inception through to launch, campaign delivery and sales, helping shape residential projects for stronger market engagement and commercial outcomes.

Contact details:

Frances Bobbitt
Marketing Consultant
Phone: 0417 108 310
Email: [email protected]