Buyers Agents Create Win-Win for Property Developers and Unit Owners to Transform Gold Coast Skyline
BuyGC
GOLD COAST, AUSTRALIA, 28 MARCH 2025: Buyer agents are becoming the secret sauce for successfully acquiring property in Australia’s most sought-after and hyper-competitive market, including for property developers.
BuyGC Principal Gavin Henry said buyers' agents would become essential partners for developers seeking to transform the Gold Coast’s ageing high-rise sites.
BuyGC was appointed the exclusive buyer’s agent for property developer PolyCell Group in its recent $45 million acquisition of Sandpiper in Broadbeach.
“We were contracted to negotiate favourable terms for sellers and ensure all parties walked away with a ‘win’.
“Owners benefitted from the developer appointing a buyer’s agent because they were paid market and above market value, without paying real estate agent commission.
“For each unit acquired through BuyGC, owners saved between $24,000 and $90,000 in commission to real estate agents, which helped create a win-win for all parties during negotiations.
“We also negotiated additional benefits, including providing rent-free occupancy for up to 18 months for some sellers, waiving settlement conditions and settling without the risk and uncertainty of an option agreement,” said Mr Henry.
Located on prime real estate in the heart of Broadbeach, PolyCell Group began acquiring Sandpiper units in June 2023, with the final unit settling in February 2025.
Mr Henry said working with buyers’ agents was an emerging approach for property developers, especially when acquiring sites previously considered too complex.
“We can focus on building relationships and delivering mutual success to acquire sites, giving developers confidence to focus on property development.
“I’m excited about helping to transform the skyline and property market on the Gold Coast,” said Mr Henry.
BuyGC supported PolyCell Group in acquiring 26 units and management rights for Sandpiper.
For more information visit BuyGC.com.au.
Key Facts:
Property developer PolyCell appointed BuyGC Buyers Agents to close its 18-month acquisition of 48 units and management rights of Sandpiper in Broadbeach for approximately $45 million.
Gavin Henry, BuyGC Buyers Agents is available for interviews and can speak to the Gold Coast property market for developers, investors and home buyers.
Working with buyers agents is an emerging trend on the Gold Coast for property developers, delivering successfully acquisitions and building relationships.
About us:
About BuyGC
From sunrise to sunset, BuyGC is focused on achieving our clients’ property goals on the Gold Coast. As a leading buyer’s agency, with deep local knowledge and an extensive network, we provide expert advice and unparalleled service to meet our client's unique needs throughout their property journey. We design and deliver against bespoke property investment strategies—giving clients a competitive edge, empowering them to make informed decisions and working tirelessly to ensure they achieve their goals. Our commitment to integrity is unwavering, guiding our professional conduct and decisions at every step. Whether a first-time buyer, seasoned investor, or property developer, BuyGC helps to make real estate aspirations a reality.
About Gavin Henry, Principal, BuyGC
Unlike many of his buyer’s agent peers, Gavin Henry has lived and breathed all things property on the Gold Coast for more than 40 years, giving his clients access to rich insights, an unparalleled network and a truly competitive edge. Working in close partnership with his clients, Gavin develops a bespoke property acquisition strategy that responds to their unique needs, preferences and goals. Gavin’s exceptional interpersonal skill and deep experience in real estate sales, property development and construction, have culminated to his success as a buyer’s agent. He knows the game and makes property acquisition a seamless, enjoyable and rewarding experience for all parties.
Contact details:
Suzie Taylor
Infinite Communications Collective
T: 0434057517