CDU EXPERT: Tips for using AI in real estate industry
Charles Darwin University
14 NOVEMBER, 2024
Who: AI expert and adjunct Associate Professor at Charles Darwin University in the Faculty of Science and Technology, and Associate Professor at Australian Catholic University
Associate Professor Niusha Shafiabady. Associate Professor Shafiabady is an internationally recognised expert and developer of AI data analysis platform Ai-Labz.
Topics:
- How the real estate industry can usefully and ethically adopt AI into practices.
- The practical applications of AI in various industries.
Contact details: Call +61 8 8946 6721 or email media@cdu.edu.au to arrange an interview.
Quotes attributable to Associate Professor Shafiabady:
"It is important to use AI ethically and responsibly in all areas including the real estate industry. News reports say there are instances misinformation in the real estate industry for the inaccurate content that had been produced by Generative AI tools. Why do these things happen and how can we avoid them?
“Generative AI tools are using a complex structure of neural networks to produce content and respond to the users’ questions. The companies that have created these generative AI tools have trained their AI systems using huge amount of data. When we ask a question from a generative AI tool, looks at the hidden patterns it has extracted and using its ready decision-making framework, it produces the response. This means that some parts of the responses it creates are made-up by its decision-making framework. Because the brain behind a generative AI tool is trained to create correct sentences in a way it makes sense for us, it is not easy to detect the made-up parts of the AI generated text.
“The first principle to ensure the user is not spreading false information is to go through all the details in an AI generated content thoroughly and check its accuracy.
“The issue of enhancing the quality of images is another story. We have misinformation and disinformation. Misinformation talks about inaccurate information whereas disinformation addresses deliberate false and inaccurate information. It is the responsibility falls on the real estate industry leaders and agents to adhere to their standards to provide real images of the houses which are on the market that reflect their current conditions.”
Contact details:
Raphaella Saroukos she/her
Research Communications Officer
Marketing, Media & Communications
Larrakia Country
T: +61 8 8946 6721
E: media@cdu.edu.au
W: cdu.edu.au