Click Frenzy's The Main Event Kicks Off the Sales Season with Its Biggest Sale Yet

Click Frenzy

Click Frenzy’s The Main Event Kicks Off the Sales Season with Its Biggest Sale Yet

Blasting off on October 27, the four-day event features a new look, exclusive discounts, giveaways and games

Click Frenzy, Australia’s leading shopping authority, is kicking off the peak sales season with the return of The Main Event, its biggest sales event in history. Back for another year, the original sale that stops the nation will bring together four days of unmissable deals from Australia’s favourite retailers.

With over 10,000 offers from over 1,200 retailers, shoppers can discover exclusive Click Frenzy deals, discount codes and offers they won’t find anywhere else, all in one place.

Whether you’re getting a head start on Christmas shopping, refreshing your summer wardrobe, upgrading your tech or planning a well-deserved weekend escape, The Main Event is the place to find a deal worth getting excited about. 

The Main Event kicks off at 7:00pm (AEDT) on Tuesday, October 27th, and runs until 11:59pm on Friday, October 30th, exclusively at clickfrenzy.com.au/the-main-event.

Featuring exclusive discounts from major retailers including Dyson, JB Hi-Fi, Target, New Balance, The Oodie, Reebok, and more, shoppers can expect deals across a huge range of categories, including fashion, beauty, sports and leisure, tech, home and living, kids, toys, pets, food, outdoor, auto, and travel. The Main Event will have something for every budget, wish list and summer plan, with the sale set to deliver four days of serious savings and plenty of reasons to keep coming back.

Gabby Leibovich, Co-Owner of Click Frenzy, said, “We’re heading into one of the biggest periods on the retail calendar, and we’re excited to kick off the sales season with Click Frenzy’s The Main Event. It’s our most recognisable sale event, one that has been part of Australia’s online shopping landscape for more than a decade and trusted by millions of shoppers.”

“We’re proud to bring the sale back, giving shoppers the chance to score great deals on everything from beauty must-haves to tech upgrades, home essentials and holidays, all just in time for the season ahead.”

Click Frenzy is excited to welcome PayPal as a major sponsor of The Main Event.

Caitlin Hoey, Head of Marketing at PayPal Australia, said, “It’s great that PayPal’s trusted payment options are available to safely nab some of Click Frenzy’s hot deals. We’re especially excited that our PayPal Pay in 4* buy now, pay later service, which has no late fees or interest for consumers, is available to help PayPal customers spread out the cost of purchases.”

Australia Post is also joining The Main Event as a major sponsor to help bring the excitement of Click Frenzy’s biggest event yet to shoppers across the country.

Shoppers can get ready for the action by signing up for a free Frenzy Pass to unlock early access at 6pm, along with exclusive discount codes, secret sales, games and more throughout The Main Event.

Games, giveaways, and special features:

• Click of the Day: For the first time, The Main Event will feature daily Click of the Day offers, which are exclusive, limited-time flash sales with limited stock, sold directly by Click Frenzy. Expect up to six new deals daily, including big brands and bargains like Apple AirTags (2nd Gen) for $40 (usually $49), a Kate Hill four-piece luggage set for $150 delivered (usually $1040) and RayBans Sunglasses for $129 (usually $259).
• The Great Gift Card Grab: Shoppers can win gift cards worth $2,650 from Reebok, Superdry, Champion, Happy Socks, Shoes & Sox and Review, led by a $1,000 Reebok voucher. Entries are open from 26th to 30th October.
• Click Frenzy competition with Mastercard: Shoppers have the chance to win a trip for two to the Australian Open 2027 Men’s Singles Final, or one of four minor prizes, with a total prize pool of $29,392. To enter, register with Click Frenzy and shop online using Mastercard Click to Pay, with bonus entries available for referring friends, following Instagram, tagging friends and playing the Mastercard Hub ‘Checkout Rush’ game.
• Follow Click Frenzy on Instagram for updates on giveaways, new offers and discounts throughout the sale. 

Find a sneak peek of what shoppers can expect across all major categories below:

• Dyson: 40% off, including the Airwrap Origin Multi-styler for $399 (save $250) using exclusive code
• New Balance: 30% off sitewide
• Target: spend $100, save $20 across apparel, linen, bathroom & home décor.
• Breville: 11% off with exclusive coupon 
• KitchenAid: 20% exclusive coupon
• JB Hi-Fi: Get $500 off home theatre set up, with savings on TVs, soundbars, subs, home theatre speakers and projectors
• The Oodie: 15% off full-price items
• Bing Lee: $50 off (Min. spend $249)
• Reebok: 30% off full price apparel
• Paula's Choice: 20% off when you spend $99 with exclusive code
• City Beach: Up to 25% off* full-priced items. T&Cs apply
• Priceline: Save up to half price on skincare
• 2XU: 30-70% off select styles
• Peter Jackson: Up to 50% off select styles
• Fantasea Cruising: 20% off cruises 
• Trip.com: 20% off on hotels with exclusive code
• Pet Circle: $30 off your first order (Min. spend $150)
• Hairhouse: Save $20 when you spend $150 with exclusive code
• Lenovo: Up to 52% Off Lenovo PCs. While stocks last. T&Cs apply

About Click Frenzy:

Click Frenzy is Australia's shopping authority, trusted by millions of shoppers since 2012. Alongside major tentpole shopping events that run throughout the year, the platform tracks prices across Australian retailers every day, ranking the best deals and showing shoppers whether a deal is real. 

Now under new ownership led by the founders behind Australian ecommerce success stories including Catch.com.au, Click Frenzy is entering a new chapter and evolving beyond traditional sales events into a modern retail platform designed to drive visibility, traffic and sales for retailers while helping consumers find great products, promotions and shopping experiences.

For more information, visit: www.clickfrenzy.com.au