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COLES GIVES CUSTOMERS MORE VALUE WITH RETURN OF POPULAR KITCHEN RANGE

Coles

Wednesday 20 May 2026

 

COLES GIVES CUSTOMERS MORE VALUE WITH RETURN OF POPULAR KITCHEN RANGE

 

Coles is rewarding customers with the return of its popular Curtis Stone Glass Container collection, helping Australians get more from their grocery budget and making cooking, serving and food storage easier.

 

With cost-of-living pressures continuing to shape how Australians shop and cook, recent Coles research shows more than 1 in 2 customers surveyed (54%) are preparing more meals at home, while more than a third (35%) are batch cooking and freezing meals to save money.[1]

 

Following the success of last year’s popular Curtis Stone Glass Container campaign, the collection returns with an updated range including some customer favourites and three new designs.

 

From Wednesday 27 May, customers can earn one ‘Glass Container credit’ for every $20 spent in a single transaction when they scan or enter their registered Flybuys in store or online at Coles until Tuesday 4 August.[2]

 

Once enough credits are collected, Flybuys members can redeem items from the range, including six borosilicate glass containers and a manual vacuum pump for free in store or online, excluding the Coles App, until Tuesday 11 August.

 

Coles Chief Customer Experience Officer Michael Courtney said the return of the range responds to growing demand for practical kitchen solutions that help households get more from their groceries.

 

“Our research tells us more than half of our customers are using points and loyalty programs to help save on their weekly shop,[3] and we’re continuing to find new ways to help customers make every shop count,” he said.

 

“We’re also seeing strong demand for storage solutions as more customers cook at home, plan ahead and freeze meals to save money, so we’re excited to bring back one of our most requested programs with glass containers customers can use every day.”

 

Glass Container credits are earned separately from Flybuys points, allowing members to redeem items from the range while continuing to collect Flybuys points on their shop.

Customers can also choose to redeem items using a combination of half credits and half pay, or purchase items outright, while boosting their collection faster by earning bonus credits on selected products from 23 participating brands including Moccona, L’OR, Finish, Palmolive, Colgate, Kellogg’s, Connoisseur and Pedigree.[4]

 

To date, Coles has given away more than 47 million kitchen items through its loyalty program, helping customers get greater value from their weekly shop while reducing the cost of everyday kitchen essentials.

 

Coles Ambassador and Michelin-starred chef Curtis Stone said the range was designed to help make everyday cooking, meal prep and food storage simpler for busy households.

 

“Whether you’re meal prepping for the week, packing lunches or storing leftovers, this range is designed to make cooking and food storage easier,” Curtis said.

 

“We’ve added three new sizes to the range, alongside returning favourites and the handy vacuum pump, to help make meal prep and storage of leftovers easier for busy households.”

 

Crafted from durable borosilicate glass, the containers are designed for cooking, serving and storing food at home. They are oven and air fryer safe up to 230°C from room temperature, microwave-safe without the lids, and suitable for freezer storage down to –20°C.

 

Each container features a leakproof lid with a built-in date dial and vacuum seal to help keep food airtight for longer. For added convenience, both the containers and lids are dishwasher safe, making clean-up simple for busy households.

 

Customers can also look forward to meal prep inspiration, recipes and cooking tips from Curtis Stone in the June Coles Magazine, helping customers get the most out of the range.

 

Curtis Stone’s Glass Container Collection will be available to redeem or purchase from Wednesday 27 May until Tuesday 11 August or until stocks last.

 

DOWNLOAD IMAGERY HERE 

 

 

For media enquiries, please contact
Coles Media Line (03) 9829 5250 or [email protected]