lululemon Expands Sydney Presence with First Store in the Hills District

Edelman on behalf lululemon ANZ

lululemon Expands Sydney Presence with First Store in the Hills District

The new Castle Towers store marks lululemon’s 37th location in Australia, bringing the iconic brand closer to guests in Sydney’s growing northwest.

Sydney, Australia, October 2026 – lululemon will open its first store in Sydney's Hills District at Castle Towers Shopping Centre on Tuesday, 20 October 2026, extending the brand's physical retail presence into the city's northwest.

Spanning 398-square-metres, the new store represents lululemon’s continued investment in creating elevated guest experiences and deepening connections with local communities. The space will bring guests closer to lululemon’s leading performance apparel and accessories, while creating new opportunities to connect through a shared passion for movement.

The location will also be lululemon's 11th store in New South Wales, creating more than 20 new jobs within the local community.

Trevor Holland, Vice President and Managing Director of lululemon Australia and New Zealand (ANZ), shared: “Our approach to retail has always been grounded in community, and we see our stores as more than just places to shop. They give us an opportunity to build relationships, understand how our guests love to move and create connections that extend beyond our four walls. We see a natural alignment with the growing, active community in the Hills District and are excited to start building those meaningful relationships at Castle Towers.”

Located within the centre’s premium retail precinct, lululemon will join a mix of leading Australian and international fashion and lifestyle brands. Attracting more than 18.6 million visits annually, the shopping centre is now a major retail destination for Sydney's northwest.

The Hills District’s growing population, improved connectivity and strong participation in sport, fitness and outdoor recreation make it a natural fit for lululemon and its community-led approach.

The store itself presents the latest evolution of lululemon’s design concept, layering warm textures and tones inspired by its Pacific Northwest origins, with thoughtful moments of discovery throughout. Guests will be able to explore lululemon’s technical apparel and accessories across yoga, running, training, golf, tennis and everyday lifestyle.

Beyond retail, the Castle Towers store will serve as a year-round hub for movement and community, with ongoing programming bringing together guests, Ambassadors and local partners.

The opening marks a new chapter for lululemon in Sydney’s northwest, putting down roots in the Hills District and creating a new home for movement, connection and community.

ENDS 

About lululemon
lululemon athletica inc. is a technical athletic apparel, footwear and accessories
company for yoga, running, training, and most other activities, creating transformational
products and experiences that build meaningful connections, unlocking greater
possibility and wellbeing for all. Setting the bar in innovation of fabrics and functional
designs, lululemon works with yogis and athletes in local communities around the
world for continuous research and product feedback.
For more information, visit www.lululemon.com.au.

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