Onkaparinga Lands a Spot on the World's Favourite Board Game

Winning Moves

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Onkaparinga Lands a Spot on the World's Favourite Board Game

The search is on for the hotspots, attractions and hidden gems that define Onkaparinga, with locals being invited to help create the region's very own Monopoly board launching early next year.

Home to spectacular coastlines, world-renowned wine country, charming townships and breathtaking natural landscapes, Onkaparinga is one of South Australia's most diverse and loved destinations.

Could Port Noarlunga Jetty become the property everyone wants to own, or will players be racing to secure a square in the heart of McLaren Vale? Perhaps Moana Beach, Old Noarlunga or one of the region's much-loved wineries will become the next must-have destination on the board.

Onkaparinga locals will now have the chance to help shape the board by emailing their suggested iconic landmarks and locations to [email protected].

Louisa Grundy, a spokesperson for Winning Moves, the manufacturer of the MONOPOLY: Onkaparinga Edition under license from Hasbro, a leading games, IP and toys company, said: "We are thrilled to be creating an Onkaparinga-themed Monopoly board that celebrates everything people love about this incredible region. From its stunning beaches and award-winning wineries to its local cafés, walking trails and community landmarks, we want to hear about the places that make Onkaparinga special. Whether it's your favourite lookout, a local business or a hidden gem, this is your chance to help create a Monopoly board that truly reflects your community."

Monopoly first launched in 1935 and has since been enjoyed by more than one billion people around the world.

This custom edition will give Onkaparinga residents and visitors a unique way to celebrate the region and showcase the places that make it one of South Australia's most treasured destinations.

The new MONOPOLY: Onkaparinga Edition will be available from leading toy retailers in 2027.

ENDS

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EDITOR’S NOTES

About Hasbro

Hasbro is a leading games, IP and toy company whose mission is to create joy and community through the magic of play. With 165 years of expertise, Hasbro delivers groundbreaking play experiences and reaches more than 1 billion fans annually around the world, through physical and digital games, video games, toys, licensed consumer products, location-based entertainment, film, TV and more.

Through its franchise-first approach, Hasbro unlocks value from both new and legacy IP, including Magic: The Gathering, Dungeons & Dragons, Monopoly, Hasbro Games, Nerf, Transformers, Play-Doh and Peppa Pig, as well as premier partner brands. Powered by its portfolio of thousands of iconic marks and a diversified network of partners and subsidiary studios, Hasbro brings fans together wherever they are, from tabletop to screen.

For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, a 2026 JUST Capital Industry Leader, a Brand that Matters by Fast Company, and one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50 for fourteen consecutive years. For more information, visit https://corporate.hasbro.com or follow Hasbro on LinkedIn.